The film is perhaps more important than the title, if the film is good enough people remember the film and therefore the title. Lets not digress from important questions. Agyaat was a great title but beyond a certain degree because of the agyaat nature of the entity haunting the people it does not grip as well as Blair Witch Project. Incidentally, even in Blair Witch Project we hardly see any entitiy, however the film was still able to not only scare people but also was able to grip its audience.
In case of the great titled film Agyaat, it somewhere felt that your Special Effects people could not come up with a credible entity, perhaps which was suppose to happen in Post Production.
People go to see a film because of the film and not because of the Title. Have you heard anybody say “I am going to see Wanted today its SOUNDS like a great title”? Whether it is Pokkiri that later became WANTED in Hindi, a title my not necessarily have to generate interest in a film, there are innumerable inter-connected complex parameters that help make a movie interesting or generate interest. For the Blair Witch Project it was their internet marketing strategy, various film festival circuits that was responsible for its tremendous popularity. In other words if Blair Witch Project was titled Agyaat or The HAUNTED or THE HUNTING, or THE HUNT or OH MY GOD, I AM SCREWED! it would have still be as successful (if not more) because of the film and not because of the title.
Department or Company 2 or Ab Tak 56 Kay Baad will work if the film works. Wish you the very best.



